| |
| |
|
|
|
|
Article Writing Made Simple
A great way for self employed professionals to enhance their reputations is to write articles. But for many, the thought of writing an article calls to mind your school days of struggling to write a composition, trapped indoors while your friends played baseball without you. Article writing doesn't have to be difficult and the rewards are great. Since I started writing articles, my website traffic increased, signups for my newsletters increased, the media has sought me out, and I've become what Stephen Van Yoder calls "slightly famous". Here is the formula I use to write articles: First of all, I do not see myself as a writer. You will not find me starving in a garret, suffering for my art. I see myself as a communicator. I have important and useful information to impart that can help people build successful businesses. When you look at it that way, it really takes a lot of pressure off you. Secondly, your articles do not have to be Pulitzer Prize quality. They need to communicate information in a way your customer can relate to. If your customer is put off by high-falutin' language, don't use it. Speak in language that resonates with your customer. Remember, your intent is to communicate, not to win prizes or bludgeon others with your knowledge of polysyllabic words. Next, start out by writing out a sentence or two (no more) that explains what you want to accomplish with your article. Your purpose is two fold: you want to establish your expertise in the eyes of your potential customers and you want those customers to do something. Here is an example for an article I am writing about how self employed professionals can enhance their reputations: "I will write an article to give self employed professionals ideas on how to enhance their reputations which will result in more traffic to my website." That statement causes me to focus on achieving a specific result-more traffic?by providing specific information-reputation enhancing ideas. It really is the most important part of writing an article. Without that focus I am likely to head off on a tangent. From there, develop a main thought and support it with three or four points. Add a brief story, a website to visit for more information, or a quote from an expert (that expert can be you) and you've got your article. Sometimes when I get writer's--I mean communicator's block. I grab my microphone and "talk" my article. This also ensures that my articles have a conversational tone instead of a boring professor monologue. Give it a try and you'll soon be turning out articles with ease and enhancing your professional reputation. Caroline Jordan, MBA helps self employed professionals who struggle to build their businesses, attract clients they enjoy, improve cash flow, and find additional revenue streams. For more success tips and strategies visit http://www.TheJordanResult.com
MORE RESOURCES:
Writing-Articles - Google News |
|
|
|
RELATED ARTICLES
Article Marketing: Capture the Other Half of Your Target Market Heard about article marketing but not sure why you'd need it for your business? Posting Articles on the net is a great way to capture the "stubborn" half of your audience who resists a direct sales pitch.While some folks don't mind being approached directly, many others don't take kindly to it. Why You Should Write Articles or At Least Get a Ghostwriter to Write for You Overture reports over 1 million queries for article keyword related searches for the month of July 2005 itself. What this could actually mean is that a whole new level of exposure for your name and your services are awaiting you out there to grab. Why a Good-Quality Photo Should Accompany Your Articles I'm betting that that 3 out of 4 of you who are reading this don't have a good-quality photo that you could give the media if a reporter called you today.I check the EzineArticles. Personal Promotion Through Publishing One of the best ways to build credibility and promote your expertise is by publishing. Many of the greatest thinkers in history were able to build their reputation through their writing. Content and Articles to Improve Revenue It is important for all webmasters to realize that if they wish to run an effective advertising campaign that will pay off you must have targeted advertising and effective website content.Writing content is one thing, but using it effectively on your website is an entirely different subject. Article Marketing 101: The Perfect Author Resource Box If you want to really make your article "SELL" then you've got to craft the perfect RESOURCE BOX. This is the "author bio" that is below your article body and it's also known as your "SIG" (short for SIGnature). So You Want to Be a Web Copywriter? I get tons of emails from people who want to break into web copywriting. Are you another one who's itching to get in on the copywriting action but don't know how it's done?Let me guess. Article Marketing for Real Writers: Launch Your Freelance Career! Looking to build your freelance writing career but don't know where to begin? Maybe I can help.Let's start with a perspective on web exposure and your business. Ezine Publishers Want These 5 Things From Article Authors/Writers Want your articles to get picked up and reprinted by top name brand ezine publishers? While there is no shortage of authors willing to give their articles away for free with hopes of attracting ezine publishers who will pick up your article to send to their list as supplemental content or 'guest expert' - there is a gap between two very different types of articles:Type 1: Those That Get Reprinted Type 2: Those That Get Passed OverArticle marketing can help you achieve fame, traffic, credibility, sales, referrals and much more, but not if your articles don't make it into viral distribution.Here are the top 5 factors that ezine publishers look for when they decide which articles to publish: 1) Does the article have zero self serving links in the article body? If so, good. The Real Reason You Should Be Marketing With Articles Article marketing has become very popular of late, especially with the explosion of a couple major article sites and publishing of some serious tools and resources that will better help marketers to use article marketing in their repertoire. For myself, I use article marketing exclusively to drive traffic to my website and to generate business. What Posting Articles Online Did For My Google Page Rank In 90 Days Article Marketing Builds Momentum and TrafficWhen I started submitting articles to ezines and directories I was happy just to get an occasional article written and widely posted online. I assumed that was the point. Build Better Link Popularity with Syndicated Articles There are many schools of thought on how to build strong backlinks to a Web site. Some webmasters build reciprocal links, while others register their site in many directories. You Really Can Make Money With Your Words Sometimes when I am communicating with other webmasters and I bring up the subject of writing articles, I often get a response like "I'd rather have a root canal, I just can't write", or "my spelling is horrible and my grammar is not much better". In my view, the first excuse is just a matter of attitude. Branding, Control, and Results - Submit Articles in Your Own Name Article distribution is currently booming on the internet. Authors do it for a number of reasons: It is a good way to be picked up by the search engines. Interviews with Well-Known Ezine Writers #1: - Bob Leduc MS: Bob, how important have Ezine Articles been in achieving your success in online business?BL: Very important! Most of what I learned 6 or 7 years ago about doing business on the Internet came from articles written by others already working online. Today, most of my new customers and clients are generated by the articles I write. 5 Dynamite Ways to Generate Ideas for Parenting Articles The key to selling reprints to parenting publications is the creation of dynamite ideas followed through with professional writing. Here, I'm focusing only on finding those lucrative topics. Article Marketing Benefit - Surges in Web Traffic Over and Over Again From Article Writing Writing dozens, hundreds or even thousands of articles and making them available for distribution is one of the best ways to ensure that your website gets surges in traffic over the long-haul. Why? Let me explain:When you put your articles into distribution (meaning you submit them to ezine publishers and the article sites that ezine publishers visit for fresh content), you increase your chances of your article getting picked up as supplemental content by ezine publishers. Artricle Writing and Promotion: Your Fast Track to Profits Writing articles, and promoting them for publication, is one of the most productive long-term promotional tactics available. Well researched and written articles. You Are Losing Customers By Not Doing This Not doing what, you ask.Writing and submitting articles. 4 Effective Content Writing Tips Writing for websites -- content, as it is called -- is an important task for webmasters. Your site must be current, relevant, and interesting in order to attract and retain visitors.
|
| home | site map |
| © 2006 |
